Design, tech & some magic
Hello! I am Sara Reyaz
UI/UX designer
Web designer
Illustrator
Brand designer
Here we must run as fast as we can, just to stay in place. And if you wish to go anywhere you must run twice as fast as that.
Design, tech &
some magic
IH Group
Type
Website
Date
2023
Role
Lead designer
Client
IH Group
A personal brand and corporate umbrella site for Inamul Hasan, this website brings together multiple companies he owns under a single identity. The goal was clarity, professionalism, and brand hierarchy.!
The challenge
Needed to showcase multiple companies and their details without clutter, while still maintaining a neat and posh visual structure.
My solution
We designed a clean, modular layout using individual sections and brand cards for each company. A centralized navigation menu with distinct brand colors and icons helped separate identities while keeping the site unified. Use of collapsible panels and subtle hover interactions preserved space and elegance.
House Of Detailing
Type
Website
Date
2024
Role
Lead Designer
Client
House Of Detailing
House of Detailing is a luxury car detailing studio that works on high-end vehicles like Lamborghinis, Porsches, and Mercedes. The website had to immediately communicate quality, trust, and exclusivity. To achieve this, we went with a dark luxury aesthetic, using sharp visuals, dramatic lighting, and clean layouts to showcase the detailing work. The goal was to let the cars speak for themselves. The focus was on building trust and encouraging high-end clientele to engage without overwhelming them.
The challenge
Needed to display many high-quality car images without compromising website speed.
My solution
We used lazy loading, WebP image formats, and CDN hosting to handle large images efficiently. A grid-based gallery with modal previews allowed users to view details without loading new pages. This balanced both performance and visual impact, ensuring fast load times and premium presentation.
Minterios
Type
Website
Date
2024
Role
Lead designer
Client
Mercy Group
Minterios is a bold interior design brand, and its website needed to be visually captivating while driving inquiries. The brand’s website was developed with a strong focus on storytelling—showcasing beautiful project imagery, communicating the brand's aesthetic, and highlighting testimonials to build trust. A clean, grid-based layout ensured the content remained digestible, while soft micro-interactions added life without distraction.
The challenge
The aim was to strengthen brand presence while ensuring easy and effective conversion of website visitors into leads.
My solution
We embedded clear and compelling CTAs throughout, created a visually rich hero section, and used fast-loading project visuals to draw users in. Lead capture was optimized using short, user-friendly forms and WhatsApp integration. The result is a site that is not only beautiful but also actively generates business for the brand.
Client's feedback
Great job! The website was meticulously developed, with every detail thoughtfully executed to capture the look and feel we envisioned.
Hasan Architects
Type
Website
Date
2024
Role
Lead Designer
Client
IH Group
The website for Hasan Architects was designed to reflect the stature and elegance of a high-end architectural firm catering to premium clients. The visual language is inspired by modernist architecture—clean lines, geometric harmony, and refined detail. The interface relies heavily on minimalism, elegant typography, and well-balanced white space to evoke a sense of exclusivity. A soft, neutral palette paired with gold accents enhances the feeling of luxury without overstatement.
The challenge
The brand needed to appeal to wealthy, design-conscious clients without appearing flashy or overwhelming.
My solution
To achieve this, the site was crafted with a refined minimalism, high-resolution imagery, and subtle transitions. Every visual element was thoughtfully placed to support the brand’s narrative of precision, innovation, and premium service. Performance optimization ensured that high-quality assets didn’t slow down the experience, maintaining a balance between design richness and functionality.
Approach and
philosophy
I am the founder of Sara Reyaz, a branding studio dedicated to delivering high-impact visual identities. We specialize in web design, graphic design, illustration, and comprehensive brand development. Our mission is to create refined, strategic design solutions that elevate brands and drive recognition.
Creating
impactful projects
Frontend
development
I work with HTML/CSS, Framer and WordPress.
Graphic
design
I use Adobe Fresco and Blender to create illustrations and 3D renders.
Brand
identity
I help my clients to develop a personality and brand voice, design the brand look and logo.
Digital
marketing
Social media content plans, media monitoring, email and text messaging and search engine optimization.
The digital
journey
Work experience
2018 - 2020
Photographer
A Freelancer in Chennai.
I captured compelling visual stories across diverse events and campaigns as a freelance photographer in Chennai.
2022 - 2023
Graphic designer
in the Shoutout agency, Dubai.
Designed dynamic brand visuals and digital content for a fast-paced media company in Dubai.
2023 - now
Founder
of Sara Reyaz , Chennai.
Leading a cross-border brand design studio, delivering strategic and creative branding solutions to clients across India and the UAE.
My favourite tools
Photoshop
Figma
Illustrator
Sketch
Blender
HTML5
CSS3
Notion
My client's stories
Hi Sara, your design towards menu for my restaurant is really amazing and easy accessing for our customers. fliers and banners are also great. Thank you so much for this kind of output. I will definitely refer to my known peoples.
Great job! The website was meticulously developed, with every detail thoughtfully executed to capture the look and feel we envisioned.
Hi Sara, you have done an excellent job with the menu design. Work reflects a clear understanding of layout, color balance, and user-friendly navigation. The design not only captures the brand’s identity but also enhances the customer experience through clarity and aesthetic appeal. Thank you for the amazing work 😁
Just say hello!
Want to know more about me, tell me about your project or just to say hello? Drop me a line and I'll get back as soon as possible.
Done!
Thanks for your message. I'll get back as soon as possible.